On-Demand Graphic Design: Why Your Business Needs It

Think freelancers are the only option for flexible, affordable graphic design? Think again! Keep reading to discover what is on-demand graphic design and what benefits it brings.

What is on-demand graphic design?

Unlimited graphic design services are on-demand graphic design service providers who can design unlimited designs for you at a flat rate. 

If you find your business needs lots of graphics, but you can’t afford to pay an in-house designer, this is a terrific solution. With most on-demand graphic design services you’ll pay a fraction of the cost of a full-time salary. On top of that, you won’t have to worry about any additional costs, such as administrative, benefits, etc.

But cost savings aren’t the only way an on-demand graphic design service can benefit your business. 

Let’s explore some of the benefits of getting graphic design on demand. 

Why on-demand graphic design makes the best outsourcing solution?

Understanding what is on-demand graphic design isn’t easy. But some of the many benefits of this model might not be so obvious. 

Different designers, different skills

With so many designers working freelance, you can certainly find someone with the right skillset, in a price range you can afford.

Still, no designer is good at everything. So, even if you end up finding the perfect social media designer, you might have to start the search all over once you need packaging design, illustrations, or motion graphics.

Companies offering unlimited graphic design usually have comprehensive graphic design packages that include everything from logo design to different marketing materials. 

The large pool of designers also means different styles. So, you can rest assured that you’ll find  professional whose skills are a great match for your brand.

Scale easily

One of the biggest advantages of freelance designers over in-house employees is flexibility. Most businesses experience busier and slower period, so it simply doesn’t make sense to pay the same price year-round.

With on-demand design services you get the best of both worlds: the flexibility to scale up and down as you go, and a reliable graphic design service whenever you need it.

Most services (ManyPixels included) allow you to pause and cancel your subscription at any time without additional charges. On the other hand, if you find yourself experiencing significant scope creep, simply upgrade your plan for more designers and more work. 

Get more for your buck

If you search for freelance designers on popular platforms, you’ll notice that the freelance designer hourly rates are pretty affordable (Upwork states $25 is the average), and there are many design projects you can get for under $100.

So, isn’t freelance design cheap?

Yes and no. If you need a one-off project, freelancers can be affordable. However, if you need designs regularly, costs can pile up fast. Moreover, many freelancers charge extra for additional revisions.

Of course, one way to avoid unexpected costs is to pay on a per-project basis. However, as you can see, this will still set you back hundreds if not thousands of dollars for a single project. 

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With graphic design on demand, you can get all your daily designs for well under $1,000 a month (at ManyPixels our subscription starts at just $599).

Save extra on big projects

Saving hundreds, even thousands of dollars in the long run sounds fantastic. But what about the here and now?

Complex design projects, such as a website or logo and brand identity can cost upwards of $1,000 alone. With ManyPixels you can get your website and/or logo design for as little as $599, plus many other projects that will fit a month’s worth of work. 

Quantity and quality

Many people assume that the amount of design work you get for a price of a few hundred dollars means the work is done by inexperienced, unprofessional designers. We’re here to assure you that isn’t the case.

While we certainly can’t speak for every single on-demand design service out there, all of the top-rated companies have a rigorous vetting system and hire top applicants. True, many designers live outside the US, which means living expenses and wages are lower.

Another reason why these companies are able to offer such competitive prices is the amount of work they do. When you buy products in bulk (wholesale), it usually means they cost less individually. The same applies here - unlimited design companies have a lot more clients than traditional design agencies, and a lot more designers in their ranks. This means producing more 

Ok, but doesn’t the mass production impact quality? Most unlimited design services also include project management and quality control services. 

Our project managers at ManyPixels are people with years of experience in the design industry, and a keen, creative eye. Before each draft is delivered to the client, they make sure the task requirements have been met, and, if applicable, that the design is aligned with the brand style.

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Complete creative control

While project management and quality control certainly help, revisions are an organic part of the design process. 

Whether something was miscommunicated, or you simply want to test out a new direction, flat-rate design services allow you to make unlimited revisions at no extra cost.

This means that you can have full control over the design and always get graphics that are 100% to your liking. 

No admin makes life easier

We’ve already mentioned administrative costs as something you can avoid with graphic design on demand. However, besides the financial considerations, this also saves you up heaps of time and hassle.

No need to draft contracts, build a process roadmap or list deliverables - with on-demand graphic design you always know what you can expect. 

These companies work year-round and always have a designer standing by in case of sick leave or holidays. 

Predictable output = good planning

Quality freelancers are usually in high demand, so you’ll often find them balancing more than one project at a time.

And while they can be real design experts, not everyone is great time management.

Most subscription-based services also include professional project managers who ensure the designers always deliver the quality and amount of work promised.

At ManyPixels we always our daily output (what one designer can do in one day) looks like this: 

• 2-3 social media graphics
• 1 logo draft
• 1-2 custom illustrations (more if the design requirement is not too complex)
• 1-2 flyers
• 2-3 display ads
• 1 GIF draft (2-3 seconds)
• 4-5 pages of a brochure, report, slide deck, or e-book

When you know what to expect, it gets a lot easier planning your day-to-day work, content calendar, budget, and strategy.

Ready to get started with on-demand graphic design services?

There are many awesome unlimited design companies on the market, but there are a few good reasons why ManyPixels is one of the top choices.

We’ve been around since 2018, and are considered a pioneer in the unlimited design space. In fact, many of the businesses were introduced to the graphic design subscription model when they met us.

We have a comprehensive pricing range. Whether you need one or two designs a day, or want to get your personal dedicated designer reachable in real time via Slack, we’ve got you covered. 

We work with businesses and teams of all sizes. Starting at just $599 our subscription plans allow us to pay top designers fairly and deliver quality designs at an affordable rate. 

Finally, we’ve completed more than 125,000 design requests for more than 3,000 clients. You can check out some of our work for a taste of how much diversity in style and skills we offer. 

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Do you still have your doubts? Book your free 1:1 consultation and discover how ManyPixels can help your business thrive!