White-Label Design vs. Design Agency

Every business needs high-quality graphics nowadays. Still, traditional design agencies aren’t the only way to outsource your design needs. Discover what are unlimited design services and why this can be a great choice for your business!

What is a white label graphic design service?

Also called design subscription or unlimited design service, white label design services allow you to get all your graphics at a flat monthly rate. You get to work with a team of professional designers, with diverse skills to handle every project.

Unlimited design vs. design agency

Let’s get down to it - what’s a better choice for outsourcing design: an unlimited graphic design service, or a design agency?

Scope of services

So, if you need design regularly, you must be sure your selected design team can handle it. 

Both design agencies and top unlimited design companies have a very vast scope of services, that includes brand identity creation, web design, marketing materials, packaging design, illustrations, and in some cases even motion graphics. 

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The main difference comes down to services that aren’t design-related. A full-service marketing  agency also offers content and copywriting services, market research and brand positioning, website development, art direction, and more. In contrast, with on-demand design services you only get design. 

Price

A single project done by a design agency will most likely come with a 3-figure price tag. They typically have hourly rates of around $50 for junior designers and between $75 and $150 for senior designers. As a rule of thumb, big design firms are on the more expensive end of the range.

Since most agencies price their services on a per-project basis, you will only really get a ballpark design price by asking an agency for a quote. 

In contrast, a white label agency varies between $400 and $2,000 a month. But most services charge between $500 and $1,000. So, it’s definitely a much more affordable way to get design.

Efficiency

So, who works faster a white label design service or a design agency? Well, it’s not a straightforward answer.

As we’ve said before, traditional design agencies usually tackle different aspects of design projects. So, instead of just creating a set of social media graphics, they’ll also create an entire content calendar and strategy. Naturally, this can take several days or weeks to complete.

In contrast, white label design agencies work very fast. In most cases clients receive designs back in just 1-2 business days. However, turnaround times also depend on the complexity of the project (e.g. UI/UX design can sometimes take longer) and the quality of the brief.

It’s your choice

Do you need consistent, high-quality graphic design? If the answer is yes, you’ll benefit from outsourcing design work. Outsourcing saves you time to do what you do best and leaves the rest up to professionals. 

Your choice between unlimited design vs agency depends on your needs, business goals, and your budget. Do you need help building your brand from the ground up? Then a traditional design and marketing agency is a sound choice.

However, if you know what you need, an unlimited design service is a much more efficient and affordable solution. You get most of the perks a design agency offers for a significantly lower price. 

Get started today, and get your first graphics back tomorrow! Discover the fastest, easiest way to get design done with ManyPixels.

Not convinced? Give us a call and we’d be happy to answer any questions in a free 1:1 consultation.