How much does brochure design cost in 2026?

TL;DR

Brochure design costs anywhere from $5 for a Fiverr gig to $5,000+ for an agency-built corporate brochure in 2026. A freelance tri-fold usually runs $150 to $900, and multi-page brochures run about $50 to $150 per page. Design is often only a quarter of the real bill: copy, photos and printing make up the rest.

• ✅ Best for a one-off tri-fold: a freelancer on Upwork, where brochure designers charge $29 to $45 an hour and a tri-fold takes about 6 hours.
• 💰 Best value for regular brochures: a design subscription. ManyPixels' $699/month Advanced plan delivers 4 to 5 brochure pages per business day, so a 12-page brochure is about three days of output.
• 🎨 Best for lots of concepts: a 99designs contest, from $299 to $1,199.
• ⚠️ Watch out: a per-fold quote hides the real price. Compare quotes per finished page instead.
• ❌ Skip an agency unless the brochure is part of a bigger brand project. One agency's own guide puts a 12-page brochure at $900 to $3,000.

How much does brochure design cost?

Brochure design costs between $5 and $5,000+ in 2026, depending on who designs it and how many pages it has. Marketplace gigs start at $5, freelancers typically charge $150 to $900 for a tri-fold, 99designs contests run $299 to $1,199, and agencies charge $900 to $3,000+ for a multi-page brochure.

The route you pick moves the price more than anything else. Here's how the main options compare.

Sources: Canva pricing, Fiverr's brochure design category, Upwork's brochure designer rates, 99designs brochure pricing, and agency ranges from Musemind's and Wavespace's own pricing guides.

For context, the BLS puts the median US graphic designer wage at $30.27 an hour (May 2025). Upwork's brochure rates sit right around that line, which is a good sign they reflect real market rates rather than bargain-bin pricing.

Bottomline: the "average brochure cost" is a myth. The route and the page count set the price, so decide those first.

Brochure design cost by format

A tri-fold brochure typically costs $150 to $1,500 to design, a bi-fold $150 to $500, and multi-page booklets $50 to $150 per page. So an 8-page booklet runs about $400 to $1,200 and a 20-page brochure about $1,000 to $3,000, depending on the designer's experience.

These figures come from Talo's brochure cost breakdown, one of the few guides that shows how it gets its numbers (an hourly rate multiplied by 1 to 3 hours of work per page).

One thing that trips people up: a tri-fold has six panels but it's one sheet of paper. Designers price it closer to a two-page job than a six-page one, which is why tri-folds look cheap per panel. (Not sure which format you need? Our guide to pamphlets vs. brochures explains the difference.)

Bottomline: once you go past one folded sheet, expect to pay per page, and plan the page count before you ask for quotes.

Cost per page: the only number that compares

To compare brochure quotes fairly, divide each one by the number of finished pages. A per-fold or "per brochure" price hides how much work you're buying. Per page, a 12-page brochure costs roughly $29 to $135 from an Upwork freelancer, $75 to $250 from an agency, and about $14 on a design subscription you use all month.

Here's the same 12-page sales brochure priced on each route. The Upwork figure uses Upwork's $29 to $45 hourly range and Talo's estimate of 1 to 3 hours per page. The agency figure is Musemind's published range for 12 pages.

Here's how we got the ManyPixels figures. Our designers deliver a daily output every business day, and one daily output covers 4 to 5 brochure pages. A 12-page first draft takes about three business days. We've allowed a full five days so there's room for two rounds of revisions. A month has about 21 business days, so five days is roughly $166 of a $699 month.

To be fair to freelancers, that $14 figure only holds if you actually use the other 16 days. If one brochure is all you need this year, a subscription costs the full $699 for that month. That's still inside the freelance range for 12 pages, but it's not the bargain the per-page number suggests.

Bottomline: per page, a subscription only beats a good freelancer if you have more design work in the queue behind the brochure.

What each route actually gets you

Price is only half the comparison. Revisions, file ownership and how much managing you'll do vary a lot between routes.

DIY templates

Canva Pro costs about $180 a year and has thousands of brochure templates. It's fine for an event handout. The catch is that a template looks like a template, and you're the designer, so you handle print setup like bleed and color mode yourself. If you go this way, our roundup of the best programs for making brochures will help you choose a tool.

Fiverr

Fiverr brochure gigs show "from" prices between $5 and $80. Be real: a $5 gig is usually one side of a flyer using a template the seller already owns. Once you add pages, revisions and source files, the price climbs fast, and Fiverr adds a buyer service fee at checkout.

Upwork

Upwork is where the price-to-quality ratio is best for a one-off job, at $29 to $45 an hour for brochure designers. The work is vetting. You'll review portfolios, agree on a revision count, and confirm in writing that you get the native InDesign or Illustrator files, not just a PDF.

99designs

A 99designs contest gets you about 30 to 50 concepts from different designers, for $299 to $1,199 plus sales tax. That's great when you don't know what you want yet. It's wasteful when you do, because you're paying for dozens of directions you'll throw away.

Design agencies

Agencies bring strategy, copywriting and project management, and they charge for all of it. Musemind's own guide puts a 12-page brochure at $900 to $3,000, and prices small agencies' projects at $5,000 to $10,000. That's worth it when the brochure is part of a rebrand. For a sales sheet, it's usually overkill. See our brochure design agencies roundup if you're going that way.

Design subscriptions

A ManyPixels subscription is a flat monthly fee for ongoing design. Brochures and booklets are included on every plan, along with unlimited revisions, licensed stock assets, native source files and full copyright transfer. There's no per-page pricing and no extra charge for a second round of edits.

Bottomline: one brochure, hire a freelancer. A brochure plus the flyers, sell sheets and social graphics that go with it, use a subscription.

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What moves the price of a brochure?

Five things drive brochure design cost: page count, whether copy is written for you, custom photography or illustration, rush deadlines, and the number of revision rounds. Page count matters most. Rush jobs commonly add 20% to 40% to the bill.

• Page count. Every page needs its own layout, so cost scales with pages, not folds.
• Copy. If the designer has to write or edit the text, you're paying for two jobs. Arrive with final copy and you'll pay less and wait less.
• Images. Stock photos, custom illustration and product photography each add cost. More on that below.
• Rush. Wavespace's pricing guide puts rush fees at 20% to 40% of the total.
• Revisions. Many freelancers cap the number of rounds, then bill each extra round by the hour.

One pattern holds on every route: the brochures that drag on aren't the long ones, they're the ones where the copy changes after layout starts. Each copy change means re-flowing pages that were already approved, and on an hourly route you pay for every one. Lock the text before design begins.

Bottomline: final copy and a page plan up front will cut more off your quote than any amount of haggling.

The rest of the bill: copy, photos and printing

Design is often only about a quarter of what a brochure actually costs. Professional copywriting runs $200 to $500, stock photos about $14.50 each from Shutterstock, and printing 500 letter-size brochures costs about $200 to $250. Most design quotes include none of these.

Sources: Talo for copywriting and print runs, Photutorial's Shutterstock pricing breakdown (prices checked July 2026) for stock photos.

Printing gets cheaper per copy the more you order. A thousand brochures cost about $0.25 to $0.35 each, against $0.75 to $1.10 each for a run of a hundred. If you'll hand them out all year, order the bigger run.

Worth knowing: on a ManyPixels plan, licensed stock assets are included, so the photo line drops out. Copywriting and printing still sit on your side of the bill.

Bottomline: budget for the whole brochure, not just the design, or the design quote will look like the cost when it's really only part of it.

How to budget for your brochure: three real examples

Here are three common brochure jobs priced end to end, using the sourced figures above.

1. A one-off tri-fold, 500 copies

The 6-hour estimate comes from DDIY's graphic design pricing list. 👉 Hire a freelancer for this one. It's a single job and a subscription would be overkill.

2. A 12-page sales brochure

Budget $600 to $1,800 for freelance design, or $900 to $3,000 if an agency does it. Add copywriting (more than Talo's $200 to $500 if all 12 pages need writing), images, and a print quote for a stapled booklet. Stapled booklets cost more per copy than a single folded sheet, so get the print quote early.

👉 Freelancer or subscription, depending on what else is coming up. On ManyPixels' Advanced plan, the 12 pages are about three business days of output.

3. A recurring collateral program

Say you need a quarterly product brochure, plus the flyers, sell sheets and social graphics to go with each launch. Pricing each piece separately, four 12-page brochures alone cost $2,400 to $7,200 a year at Talo's freelance per-page rates. That's before the flyers.

👉 This is where a subscription wins. ManyPixels' Advanced plan is 699amonth(559 a month on yearly billing), and it covers the brochures and everything around them.

Bottomline: the more design work surrounds the brochure, the stronger the case for a flat fee.

Is a subscription worth it for brochures?

A design subscription is worth it for brochures when you need more than one brochure, or other design work, every month. ManyPixels' Advanced plan costs $699 a month and delivers 4 to 5 brochure pages per business day. For a single tri-fold you'll never update, a freelancer is cheaper.

Here's the thing most people miss. Brochures rarely travel alone. A trade show brochure needs a booth banner, a follow-up email graphic and a social post. A product brochure gets turned into a PDF download for the website. On a per-project route, each of those is a new quote. On a subscription, they go into the same queue.

Prices are monthly billing and approximate. Quarterly and yearly billing cost less, and you can cancel any time or pause for $10 a month. Check manypixels.co/pricing for current pricing, and see everything covered on our print design page.

Bottomline: if your brochure is one of many design jobs this quarter, a subscription is cheaper than quoting each one separately.

Brochure design cost FAQs

Bottom line

For a single tri-fold, hire a freelancer on Upwork and budget $632 to $1,078 for the whole job, printing included. 

If brochures are a regular part of your marketing, a flat-fee subscription like ManyPixels gives you more pages per dollar, as long as you keep the queue full. Either way, compare quotes per page, not per brochure.

Want to see what a brochure costs on a flat fee? Explore ManyPixels plans. And if you're still weighing the bigger picture, our guide to design agency pricing breaks down how every pricing model works.

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